Last Updated: August 1st, 2024
Lumos values your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, share, and protect your information when you visit and use our websites including but not limited to (ridelumos.com, eu.ridelumos.com, uk.ridelumos.com, international.ridelumos.com and lumoshelmet.co and its subdomains) (collectively, the "Site"), mobile application ("App"), and related services (collectively, the "Services").
Based on your location, the applicable Lumos entity responsible for controlling your personal data is as follows:
For users located in the United States: Lumen Labs Inc., 4550 New Linden Hill Road, Suite 201, Wilmington, DE 19808, USA.
For users located in the European Union, United Kingdom, and all other locations: Lumos Labs (HK) Limited, 21st Floor, CMA Building, 64 Connaught Road Central, Hong Kong.
Please refer to our Terms of Service for further details regarding the applicable Lumos entity for your region.
We collect information about you in the following ways:
Account Information: When you create a Lumos Account, we collect your name, email address, date of birth, gender, username, and password.
Profile Information: You can choose to provide additional information for your profile, such as a profile picture, location, and activity data.
Payment Information: If you make a purchase, we collect payment information, such as your credit card details. We use third-party payment processors like Stripe to process payments, and we do not store your full payment information on our servers.
Communications: When you contact us or subscribe to our newsletters, we collect your email address and any other information you choose to provide in your communication.
Device and Usage Information: We automatically collect information about your device, including your IP address, operating system, browser type, device identifiers, and mobile network information. We also collect information about your usage of the Services, such as pages you visit, features you use, and the time and duration of your activities.
Location Information: When you use our App, we may collect your location data to enable features like ride tracking. You can control location permissions through your device settings.
Cookies and Similar Technologies: We use cookies and similar technologies to track your activity on the Site and personalize your experience. You can manage your cookie preferences through your browser settings.
We use the information we collect to:
Provide and operate the Services;
Process your orders and payments;
Communicate with you, including sending you newsletters and marketing communications (if you have opted in);
Improve and personalize your experience on the Services;
Analyze usage patterns and trends;
Detect, prevent, and respond to fraud, security incidents, and other illegal or harmful activities;
Comply with our legal obligations and protect our rights and interests.
We process your personal data based on the following legal grounds:
Consent: We process your data when you have given us your consent, such as when you subscribe to our newsletters or choose to share location data. You can withdraw your consent at any time.
Contractual Necessity: We process your data when it is necessary to perform a contract with you, such as processing your order or providing you with customer support.
Legitimate Interests: We process your data when it is necessary for our legitimate interests, such as improving the Services, preventing fraud, and promoting our products.
Legal Obligations: We process your data when we are required to do so by law, such as responding to a court order or complying with data protection regulations.
We may share your information with the following third parties:
Service Providers: We engage trusted third-party service providers to assist us with various aspects of our business operations, such as payment processing, shipping, marketing, analytics, and customer support. These service providers are contractually obligated to protect your information and only use it on our behalf.
Analytics Partners: We use analytics services, such as Google Analytics and Facebook, to collect and analyze usage data. These partners may use cookies and similar technologies to track your activity.
Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred to the acquiring entity.
Legal Compliance and Protection: We may disclose your information if required by law, regulation, legal process, or governmental request. We may also disclose your information to protect our rights, property, or safety, or the rights, property, or safety of others.
We retain your information for as long as necessary to provide the Services and fulfill the purposes described in this Privacy Policy. We may also retain your information for longer periods as required by law or to protect our legal rights.
You have the following rights regarding your personal data:
Right of Access: You can request access to your personal data that we hold.
Right to Rectification: You can request that we correct any inaccuracies in your personal data.
Right to Erasure: You can request that we delete your personal data under certain circumstances, such as when it is no longer necessary for the purposes for which it was collected.
Right to Restriction of Processing: You can request that we restrict the processing of your personal data under certain circumstances, such as when you contest the accuracy of your data.
Right to Data Portability: You can request that we provide you with a copy of your personal data in a structured, commonly used, and machine-readable format.
Right to Object: You can object to the processing of your personal data based on legitimate interests or direct marketing.
Our Services are not intended for children under the age of 13. We do not knowingly collect personal data from children under 13. If you are a parent or guardian and you believe that your child has provided us with personal data, please contact us.
Lumos is a global company and your data may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that are different from the laws of your country. We take appropriate measures to ensure that your data is protected in accordance with this Privacy Policy when it is transferred internationally. For transfers of personal data from the European Union to the United States, Lumos relies on the EU-US Privacy Shield Framework.
We take reasonable measures to protect your personal data from unauthorized access, use, disclosure, alteration, or destruction. However, no method of transmission over the internet or method of electronic storage is 100% secure.
We may update this Privacy Policy from time to time. We will post any changes on this page and, if the changes are significant, we will provide a more prominent notice.
If you have any questions about this Privacy Policy, please contact us:
By email: support@lumoshelmet.co or support@ridelumos.com
By mail:
For US users: Lumen Labs Inc., 4550 New Linden Hill Road, Suite 201, Wilmington, DE 19808, USA.
For EU, UK, and other international users: Lumos Labs (HK) Limited, 21st Floor, CMA Building, 64 Connaught Road Central, Hong Kong.
This section provides additional details about the personal information we collect from California consumers and the rights available to them under the California Consumer Privacy Act ("CCPA").
Information We Collect:
In addition to the categories described in Section 3 of our Privacy Policy, we may collect the following categories of personal information from California consumers:
Identifiers: Such as your name, email address, postal address, IP address, and device identifiers.
Commercial Information: Such as records of products or services purchased, obtained, or considered.
Internet or Other Electronic Network Activity Information: Such as browsing history, search history, and information regarding your interaction with our websites and applications.
Geolocation Data: Such as your physical location.
Inferences: Drawn from any of the information identified above to create a profile about you reflecting your preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.
California consumers have the following rights under the CCPA:
Right to Know: You have the right to request that we disclose the categories and specific pieces of personal information we collect, use, disclose, and sell about you.
Right to Delete: You have the right to request that we delete your personal information that we have collected from you, subject to certain exceptions.
Right to Opt-Out of Sale: You have the right to opt-out of the sale of your personal information to third parties. We do not sell your personal information.
Right to Non-Discrimination: You have the right not to be discriminated against for exercising your CCPA rights.
To exercise your rights under the CCPA, please contact us using the information provided in Section 13 of our Privacy Policy. We will verify your request using the information associated with your account, including your email address.
You may designate an authorized agent to make a request on your behalf. To do so, you must provide the agent with written permission to act on your behalf and verify your identity directly with us.
California's "Shine the Light" law (Civil Code Section § 1798.83) permits users of our website that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please contact us using the information provided in Section 13 of our Privacy Policy.
We partner with the following analytics providers to improve the quality of our Site and Services:
Google Analytics: https://policies.google.com/technologies/partner-sites
Facebook: https://www.facebook.com/policy.php
Optimizely: https://www.optimizely.com/legal/privacy-policy/
SumoMe: https://help.sumome.com/customer/portal/articles/1991685-terms-of-service
MixPanel: https://mixpanel.com/legal/privacy-policy/
You can learn more about how to opt out of targeted advertising from these providers by visiting the Digital Advertising Alliance's Consumer Choice website at http://www.aboutads.info/choices/.